• Television & Digital Producer •
• Social Media Strategist •
• Storyteller •
With 15+ years of experience producing high-performing content across broadcast television, streaming, and social media — I bring editorial instincts, platform fluency, and a genuine passion for stories that connect. From live red carpet broadcasts at NBCUniversal and Paramount Global to social-first franchises with 50M+ views,
I'm equally at home in a control room, in the field, or behind a content calendar.
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• Work Examples •
LINE PRODUCER & WRITER
I've been a live show producer at E! News (NBC Universal) and
CBS News and Stations (Paramount Global).
I have a successful track record at both companies, with many shows earning millions of views across multiple social media platforms and broadcast television. I have the distinct ability to call a show and segments with live guests. I manage and hold a great rapport with hosts, high-level guests, studio and field crews in order to make these productions successful. Here are some examples of shows I've spearheaded over the years.
SOCIAL MEDIA STRATEGY & DIGITAL CONTENT
I helped shape E! News's social-first storytelling approach from the ground up — rising from Production Assistant to Producer over a decade while building the brand's digital presence across Instagram, TikTok, YouTube, Facebook, Peacock, and O&O sites.
I ideated and launched original franchises including: "Rewind" archive series and the "Ones to Watch" interview franchise, collectively earning 50M+ views across platforms. I also led digital red carpet livestreams for the Oscars and SAGs, averaging 3M+ views per broadcast.
At CBS News Stations, I owned end-to-end content workflows — from editorial planning and scripting through publishing and cross-platform optimization — while applying SEO best practices to drive discoverability and performance.
My approach: editorial instincts + platform fluency + data. I know what a story is, where it lives, and how to make it perform.
Platforms: Instagram · TikTok · YouTube · Facebook · X/Twitter · Peacock · Paramount+
Skills: Content strategy · Editorial calendars · SEO & analytics · Series development · Social video production · Audience growth
TALENT BOOKER, FIELD PRODUCER & EDITOR
I'm also an accomplished talent booker and produced hundreds of segments and shows for broadcast and streaming. At CBS News Stations, I created a daily morning streaming show called,
"The Morning Wrap," which fused News, Entertainment, Sports and Lifestyle all under 30 minutes. Simultaneously, I produced a weekly entertainment show titled, "The Lot", which placed a fresh spin on all things pertaining to film, music and television.
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In addition to those two shows, I also produced specials that brought awareness to causes all around Southern California. This unique position led me to engage and secure contacts with more than 300 industry insiders, PR agents, major studios, sports and news experts, entertainment leaders, and lifestyle contacts. This also gave me the opportunity to field produce many of my shoots and ultimately edit those shows/segments as well.
VIDEO SERIES CREATOR & INTERVIEWER
My position is not limited to streaming and broadcast shows, as I’ve produced hundreds of digital videos for multiple social media and streaming platforms, including Instagram, Peacock, Paramount+, TikTok, YouTube, Facebook, Twitter and O&O sites.
Over at E! News, I launched a video series titled, “Ones to Watch,” which places
a spotlight on representation in the industry by interviewing some of the biggest Hollywood figures today. The series airs during every heritage month all year long.
One of my proudest moments was when I got the opportunity to interview the widower of the late superstar Selena Quintanilla-Pérez. Chris Pérez joined me to commemorate the 25th anniversary of the release of her album, "Dreaming of You". I produced, wrote and oversaw the edit of the video. The video amassed 1 Million views on both YouTube and Instagram, respectively.
E! News
Celebrating Selena Quintanilla-Pérez 25 years after the release of "Dreaming of You"!
Published on YouTube, Instagram, Facebook and Twitter.